Media Advisory: ASA/WISHH Trade Team Takes Asian and Sub-Saharan Africa Businesses to Kansas

What: Leaders of feed manufacturing companies from Ghana, Nigeria, and Cambodia will participate in the American Soybean Association’s World Initiative for Soy in Human Health trade team, hosted by the Kansas Soybean Commission and Kansas State University’s IGP Institute. The IGP institute provides technical, research-based training to enhance the market preference for U.S. grains and oilseeds. The business representatives will start their week with a visit to Kansas Soybean Commissioner Lance Rezac’s farm in Onaga. KSU’s feed manufacturing training increases understanding of the benefits of soy for fish and livestock feeds.  It will cover topics such as grain storage and pest control, particle size reduction, batching and mixing, extrusion, drying and cooling, feed processing effects on animal nutrition, and more. WISHH is using U.S. Department of Agriculture Emerging Markets Program, Agricultural Trade Promotion Program, and Market Access Program funding to support the trade team.

Who: Media availability with:

  • Kansas Soybean Commissioner Lance Rezac (at Monday’s farm tour)
  • ASA/WISHH Asia Division Director Alan Poock
    • Poock can share why the trade team is important to U.S. soy growers and feed companies.

When: Monday, June 20 (farm tour) – Friday, June 24, 2022


  • Media are invited to Lance Rezac’s farm tour
    • Monday, June 20 – 1:45 – 22450 Shortt Rd., Belvue, KS 66407
  • Media are also invited to The IGP Institute –
    • Wednesday, June 22 – 12:00 PM – 1980 Kimball Avenue, 102 IGP Institute Building, Manhattan, KS 66506


  • Kansas Soybean Commission—Amanda Manville—785-271-1030
  • ASA/WISHH—Charlie Townsend—334-991-0021


WISHH connects trade and development across global market systems, improving food security. Knowing that protein plays an essential role in human nutrition, visionary U.S. soybean growers founded WISHH in 2000 to serve as a catalyst in emerging markets. WISHH brings the power of strategic partnerships to a unique market-systems approach. Local business leaders, governmental and nongovernmental organizations, and academic institutions join WISHH in increasing demand and fueling economic growth for the sustained availability of nutritious and affordable human foods and livestock feeds